4 Keys to Approach Omnichannel in a Pragmatic Fashion
Not all apps are created equal. Nor are all sales channels. Omnichannel interaction with customers should be part of your company’s digital transformation efforts, creating touchpoints at the intersections between customer wants and needs and your company’s products and services.
Is Cybersecurity a Boon to IoT?
Six years ago, for the first time, the number of “things” connected to the Internet surpassed the number of people, yet we are still at the beginning of this technology trend. Experts estimate that, as of this year, there will be 25 bn connected devices, and the number would touch 50 bn by 2020. 3.5 bn sensors are already in the marketplace, and some experts expect that number to increase to trillions within the next decade. All of these connected machines mean much more data will be generated globally. It is expected that by 2018, mobile data traffic will exceed fifteen exabytes.
Are You Listening? Voice is the New Touch
Are you talking to yourself or to your digital assistant? It may be hard to tell at a distance, but more of us are using digital assistants to do everything from controlling the lights in a room to finding favorite music or movies or creating grocery lists without the physical list.
APIs—the Prevailing Trend in Enterprise Architecture Integration
Building enterprise architecture is a journey, not a destination. Technology changes so quickly that it’s difficult for even the most cutting-edge companies to keep up. However, the evolution of enterprise architecture toward modularity is a concept that’s both been around awhile and also has stood the test of time.
Why Analytics Should Form the Core of Your Enterprise App
It’s not enough to put an app out there and hope clients, customers or employees use it as intended. You need as much information as possible about when they are using it, in what manner and where any points of frustration may be, which is where analytics enters the picture. Designed and implemented properly, analytics as part of mobile app design can help you improve processes, sales—and profits.
5 Questions to Ask Before Your Next Digital Transformation
No one can escape noticing the impact of technology on business. There are few industries that haven’t been disrupted by technology of some sort, allowing customers to more easily gather information, check inventories, make a purchasing decision and then execute it, with little or no input from your sales staff.