My technical comrades and I aren’t known for loving fluff. For me, business always been about function over form—quality of product over fanciness of packaging. But in the world of application development, the two have become so intertwined as to be indistinguishable. In fact, in many industries, the User Interface (UI) layer of an application is the only part of a company that customers interact with. From customer support and administrative tasks to the actual purchase and usage, product and package are one and the same. If code breaks on the front end of your app, it doesn’t matter how well it’s supposed to function, because the user will never be able to use that function. That’s why I’m surprised more companies aren’t automating testing at the UI layer.